Hello!

I'm a strategist that helps clients know better and do better by understanding people and culture.

Clients from Fortune 50 brands to federal agencies have trusted my approach to problem-solving.

People know me for:

• Simplifying complexity & getting my team excited about even the driest topics (seriously, try me…)

• Articulating systemic issues and the people impacted by them

• Inspiring big ideas that can carry through campaigns, websites, digital, and branding

• Elevating unexpected truths and non-obvious audiences

Strategy is an amazing discipline — it rewards creativity, curiosity, and craft.
I’ve put together some of my go-to resources for folks who are new to the field.

Featured Projects

Last update: December 2022